Mazda History of Innovation

Mazda 2 history of innovations

Mazda’s RX-Vision concept was recently unveiled at the Tokyo Motor Show – the new concept stole the show in Tokyo and is one of the most anticipated and talked about reveals. Mazda CEO, Masamichi Kogai, was commented on the release, saying: “The only engine we can think of in that car is a rotary engine.” The RX-Vision’s low slung design implies that the other engine configuration would work. Mazda has been committed to success in innovation since before 1931 – with a 3-wheeled truck known as the Mazda-go DA. In the 1960s Mazda had to consolidate automotive manufacturing – the industry’s thinking was that rather than being a full-line company, each manufacturer would focus on a different vehicle segment rather than being a full-line company. Mazda saw this as an opportunity to differentiate itself from the other Japanese automakers, and focus only on developing and enhancing the rotary engine technology. A few years later, Mazda introduced the first twin-rotary engine in the 1967 Cosmo Sport.

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